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Strategic Upselling and Cross-Selling in Functional Medicine

A practical guide for functional medicine providers to ethically increase revenue and improve patient outcomes through strategic upselling and cross-selling.

Unlock new revenue streams and improve patient outcomes with this strategic guide to upselling and cross-selling in functional medicine. Designed for clinics, med spas, and integrative health providers, this resource includes ethical sales scripts, bundled service ideas, and actionable tactics to boost retention, increase average patient value, and elevate the care experience—without feeling pushy or salesy.

What People Are Saying:

This guide completely reframed how I think about upselling. It’s not about selling—it’s about serving. The examples, bundled service ideas, and ethical approach helped me train my staff and increase revenue without compromising patient trust. Every practice owner should read this.

Natasha L., FNP | Practice Owner